Case Study Of A Cabinet Refacing Company


How Ideal Home Improvement Increased their lead flow by over 300% per month via the internet over the last year!  Some of the highlights:


  • An Increase of 60 Lead per month from Google Maps & Facebook, 310% more than prior to our engagement!
  • 20 Phone Calls per month from Google Maps
  • Average Cost per lead just $10.41

The Evidence is Clear!

See Real World Proof of How Ideal Home Improvement is Ranking on Google and real traffic coming to their site.

Google search for Dracut MA cabinet refacing
google map serp
Google Analytics Report

Ideal Home Improvement Used the Internet to Generate  Increased Sales

Alex from Ideal Home Improvement asked us to step in to help his company increase its presence on Google and social media.  Prior to our engagement, his only digital marketing came from paying thousands of dollars a month to buy leads and renting page one placement with Google Ads.  Due to the company’s DIY strategy they were buying leads that often were more than 50 miles away.

Alex asked us to help create a sustainable online marketing effort. We accomplished this through rebranding his company with new content, launched an updated website, claiming citations and fixing NAP errors on local directories and writing press releases and getting them picked up by major TV and radio station websites, including, Fox, NBC, ABC, CW, CBS and others.  We incoroporated these press releases, with authority link building, content marketing, Facebook ads and other local SEO strategies to optimize the company’s web presence for organic search and conversions which generated dozens of new customers from their increased ranking on Google maps and organic searches in the Lowell, MA and Nashua, NH area.

After a very short time, the new company website we created moved to the first page of Bing and Google for his most important local kitchen remodeling and cabinet refacing keywords. In addition, the business experienced a remarkable increase in the number of email and phone calls requesting quotes on remodeling and home renovation jobs.  After only working with us for a very short time, Alex was so happy, he provided a verified review on our Google my Business Profile.

GMB Results for a cabinet refacing company
Mike Goldstein SEO Expert
National Kitchen + Bath Association | NKBA

Schedule a Free Strategy Session

If you would like to see how your general contracting or kitchen remodeling company can see increased qualified leads and expand its business just like Alex and Ideal Home Improvement, than sign up for your free consultation and digital marketing strategy session today.

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