by MikeG | Apr 13, 2020 | SEO, social media
When you were in Highschool, life was a popularity contest. Well, in business, particularly online as it relates to Google, that popularity contest continues through inbound links from other relevant websites to your home improvement business. Each link that your...
by MikeG | Apr 10, 2020 | SEO
There are certain things that every website must do to have any chance at coming up highly for any competitive keyword in a Google search. If you don’t do a couple of very simple things, potential clients who are searching Google for your specific services will not be...
by MikeG | Apr 7, 2020 | SEO, lead generation
In the home improvement industry, search engine marketing has become an important way to connect with prospects on the internet. It’s an area of digital marketing that requires optimizing content on websites for various ways someone may search for home renovation....
by MikeG | Apr 6, 2020 | SEO, Web Design
I challenge you to find a homeowner who does not use either Alexa, Google Home, Seri, or some other version of a smart voice search system. Gone are the days when most people type a query into Google. These days, people just talk. “Hey Seri, show me kitchen remodeling...
by MikeG | Apr 6, 2020 | SEO, Web Design
When homeowners in the towns you service search for kitchen remodeling or home improvement contractor and both your GMB listing and your website are not found on the first page of Google’s search results, you can lose up to 95% of potential clicks to your site. More...
by MikeG | Apr 3, 2020 | lead generation, Reputation Management, SEO
Once you go through the process of claiming and verifiying your GMB listing displayed on Google maps, you can start the process of optimizing your listing so that you will start to come up higher in the local 3 pack when someone near your address searches for home...