Our Digital Marketing & Support Team
Mike Goldstein, Founder
Technical & Client Success Team Members
Mike Goldstein
Founder & Senior SEO Strategist
Meet Mike Goldstein, the seasoned digital marketing expert with over 20 years of experience in SEO and online marketing. As the founder of Kitchen Remodeling SEO and host of the Crushing it with Kitchen Remodeling Podcast, Michael specializes in helping businesses in the kitchen, bath, and cabinetry niche grow and generate better leads through strategic internet marketing. He’s earned a reputation for driving business growth through successful SEO campaigns. Michael’s expertise has been recognized by major news outlets like Fox and Market Watch. He’s also shared his knowledge at industry events like the KBIS trade show
Samantha Coley
Project Manager
Samantha is a dedicated Project Manager with over 5 years of experience in the online space. Her career began in customer service, where she honed her communication and problem-solving skills over the course of 3 years. Samantha later transitioned into executive and personal assistant roles, supporting busy professionals—including a top-performing real estate agent—by managing schedules, streamlining operations, and ensuring day-to-day efficiency. Today, she applies that same attention to detail and proactive mindset to managing projects, keeping teams aligned, and ensuring goals are met on time.
Shafial Rapley
Client Success Manager & Video Editor
Shafial is not just your average manager; he’s a seasoned professional with a rich background in business, marketing, and video editing.
Shafial is the bridge between our clients and our technical team. He’s got this unique talent for making complex tech stuff sound simple, which our clients find super helpful. He’s on top of everything, from Local SEO and Google Maps to Facebook and Google Ads campaigns, and even video editing for clients. He’s all about identifying what’s hitting the mark, what needs tweaking, and keeping our clients in the loop.When he’s not at his desk, he’s probably deep-diving into the latest trends in digital marketing and video editing. He’s a big believer in lifelong learning.
Neville Shakil
Client Success Manager & Web Dev
Neville, is an Account Manager with a solid background in business and marketing, Neville knows the ins and outs of the digital marketing world like the back of his hand.
Neville’s the guy who makes sure our clients and our tech team are on the same page. He’s got this knack for turning tech-speak into plain English, which our clients absolutely love. Every day, he’s in the trenches, keeping an eye on everything from Local SEO and Google Maps to Facebook and Google Ads campaigns. He’s all about spotting what’s working, what’s not, and letting our clients know the score.
He’s had some big wins managing campaigns that have really moved the needle for our clients. But it’s not just about the work for Neville. When he’s off the clock, you’ll find him with his nose in the latest digital marketing book or article. He’s a firm believer in never stopping learning.
Josh Wheeler
Paid Ads Strategist
Josh Wheeler is an accomplished Senior Strategist specializing in Paid Ads with a keen focus on Facebook and Google Ads. He is at the vanguard of implementing AI technology to streamline the ad follow-up and tracking process, ensuring unparalleled efficiency and accuracy. With a career spanning over two decades, Josh’s innate entrepreneurial spirit has been the driving force behind his passion for creating solutions to complex business problems.
Adept in a multitude of industries, Josh has been instrumental in fueling business growth by providing bespoke marketing strategies and services. His expansive knowledge has not only guided businesses to prosperity, but has also led to him becoming a trusted mentor to his team and peers.
Josh’s innovative approach extends beyond just marketing; he has leveraged his expertise through his various brands to offer an array of services encompassing coaching, consulting, training, and public speaking. His charismatic speaking skills have made him a sought-after speaker in the field of digital marketing. Josh’s unyielding commitment to stay at the forefront of marketing trends continues to inspire businesses and aspiring marketers, positioning him as a preeminent figure in the marketing industry.
Carolina Amado
Content Writter
Carolina Amado is a dedicated SEO Content Writer with a passion for driving online success through strategic content creation. With a strong background in digital marketing and a focus on SEO, Carolina brings a data-driven approach to content development and optimization. Her expertise spans SEO strategy, content marketing, and content optimization for AI search.
A creative at heart, Carolina also brings her love for storytelling and brand narrative development to every project. Outside of her professional work, she’s an artist with a passion for painting, calligraphy, and writing, which adds to her ability to craft engaging, impactful content that resonates with audiences. Whether it’s through her expertise in SEO-driven content creation or her drive to make a positive impact through her work, Carolina is dedicated to helping businesses succeed and grow in the digital landscape.
Kristen Kujawski
Business Development Rep
Kristen brings over 15 years of experience driving client partnerships and revenue generation in the residential construction industry. Kristen has built her career helping homeowners transform their spaces, including delivering 400+ remodeling projects while scaling operations across multiple markets. Her expertise in lead generation, consultative selling, and customer relationship management has proven invaluable in connecting kitchen remodeling contractors with qualified leads and growth opportunities. At KitchenRemodelingSEO.com, she leverages her deep understanding of the construction sales cycle and partner onboarding to help remodeling businesses expand their digital presence and capture more qualified leads. Based in Florida, Kristen enjoys sailing in her free time. When she’s not building strategic partnerships and driving business growth for our clients, Kristen is passionate about empowering contractors to achieve measurable success in their markets.